Book Launch

maximize your book launch timeline

How to Maximize Your Book Launch Timeline with a Month-by-Month Plan with Author Dr. Anna Cabeca

By Amber Vilhauer / March 3, 2020 /

Each author has a different timeline for marketing their book before launch. Whether you have two months or one year until launch day, it’s very important to have a detailed strategy of how you will reach your audience, market your book and maximize your book sales pre-launch.  In this AuthorUp Live Hot Seat, we discuss…

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curse of the second book

How a Clear Writing Outline Can Relieve the Pressure of the “Curse of the Second Book” With Author Jeffrey Shaw

By Amber Vilhauer / February 22, 2020 /

Many authors often find that writing their second book can be more challenging than the first. There’s internal pressure to meet the high expectations and success of your first book. Then there’s the question of what direction to go in terms of the message you’d like to deliver, and which audience you’d like to reach.…

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